Oh,hello.
Greatest Hits
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Pioneered Tech | Social-First Campaign | 188.5M Earned Impressions
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Multi-Year Brand Platform | Tripled Market Share | #1 in Category
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Global Brand Platform Launch | Sold Out in 4 Hours | +67% Sales
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Integrated Brand Platform | Experiential Events | Double-Digit Sales Growth
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Post-Pandemic Product Launch | Cultural Insight | 48.5M Impressions on $164K
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Labatt Seltzer: Now, That’s Different
Category Launch | Social-First Video Campaign | Humor
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Low-Budget Local Campaign | Sparked National Debate | 335M Earned Impressions
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Social Response + Experiential | Drum Award Winner
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Maker’s Mark: It’s Going To Get Ugly
First Virtual Ugly Sweater Party | Multi-Channel Holiday Campaign | Experiential
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Organic Social Strategy & Content | Drum Award Winner
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Experiential Activation | Cannes Lions Festival
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Copywriting Showcase | Executions for Maker's Mark Platform | TV, Social, Print
Whitley Edwards is an award-winning, Brooklyn-based integrated creative director and writer.
Her work has ignited debates on The Today Show and earned recognition at Cannes, The One Show, ADC, CampaignUS, Shorty (Gold for Social Good), and the Webbys.